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ELEMIS PRO-COLLAGEN SKIN HEALTH

The ELEMIS Pro-Collagen Skin Health campaign required a shift towards clinically led storytelling, demonstrating how the Pro-Collagen range supports skin health at a structural level. However, there was a lack of motion content that could clearly visualise complex skin concerns and product efficacy in a way that was both scientifically credible and visually aligned with the brand’s premium aesthetic. The challenge was to translate clinical messaging into engaging, biologically accurate animations that could perform across digital and social channels.

I led the creative development, illustration, and motion design for the campaign, building a series of anatomically informed visuals to communicate key skin concerns and how the Pro-Collagen collection addresses them. I designed and produced 3D parallax animations from retouched stills, adding depth and dimension to elevate the visual language while maintaining brand consistency.

Alongside this, I created a suite of skin-focused animations that broke down the impact of different skin conditions and the benefits of the products, ensuring all visuals were biologically accurate and clearly communicated. The result was a refined, clinically driven motion system that translated complex skincare science into compelling, accessible content optimised for digital performance.

TEAM - Shot by Luxe Studios, Art Direction Olivia Rosanna, Creative Direction Mandy Blouin,
Motion Art Direction & Production & Graphic Design by Charly Hoyle

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